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News2 min read | May 29 | David Street

News in a Number: The Business of Launching Astronauts

$31 million Savings per astronaut when NASA launches with SpaceX instead of the Russian space agency NASA and SpaceX will try again tomorrow to launch two American... read more

Grow7 min read | May 28 | Kuba Rogalski

How to Implement Digital Psychology Into Your Marketing: Anchoring, Commitment, and Loss Aversion

I’ve always wondered why people behave the way they do. I might have been in grade school when I first became aware of that. Back then, I was probably too young to... read more

ConnectSell0 min read | May 28 | Marcos Bravo

10 Steps to Achieve High Customer Satisfaction

A Rare Inside Look at a “Viral” Marketing Moment

The lights went out in the Superdome for 34 minutes. Super Bowl XLVII ground to a halt. But the Oreo marketing team kept working and came up with a clever tweet. Power... read more

News3 min read | May 27 | David Street

Junzi Kitchen Hints at What a Successful Restaurant Looks Like Post-Pandemic

Junzi Kitchen has three big disadvantages right now. It’s a restaurant. It’s in New York City. It sells Chinese food. The first two need no explanation. Chinese... read more

0 min read | May 27 | Marcos Bravo

Designing and Branding Companies with Parry Sondhi

How We Created a Chatbot That Helps Businesses During the Pandemic

Shortly after our team entered the #stayhome reality, we realized that unlike many other organizations, we are quite lucky. We were well prepared to switch to remote... read more

News3 min read | May 26 | David Street

NASA Launch Tomorrow is a Marketing and a Space Vehicle

Elon Musk has had a bad pandemic. It appears he likes to be the center of both attention and controversy. His comments about the pandemic brought plenty of both as did... read more

Grow0 min read | May 26 | Marcos Bravo

Leadership Tips: Inspire, Motivate, and Manage Your Team

The Pandemic Gives Traditional TV a Boost

Despite the lack of live sports to watch, eMarketer is reporting that the pandemic has increased viewership of traditional TV. This year will be the first since 2011 in... read more

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